Project Insight: LEVEL UP

3ft Bespoke Font - Bespoke Colour-Matched Finish - Double Row Marquee Lights

What Our Client Wanted

Our corporate client came to us with a clear brief — they needed a set of large-scale illuminated letters spelling LEVEL UP for a major internal event. The letters had to match their exact brand green, stand out on a large stage, and double as a photo opportunity backdrop for hundreds of guests.

Off-the-shelf wasn't going to cut it. The colour didn't exist in any standard hire range, and the word itself meant building every letter from scratch. That's exactly where we come in.

What We Built

Seven freestanding 3ft marquee letters, each hand-built in our UK workshop. The font was custom-designed to suit the client's brand identity — clean, bold, and impactful at scale. Every letter was sprayed in a bespoke green, colour-matched directly from the client's brand guidelines to ensure it sat seamlessly alongside their existing event materials.

Each letter is fitted with double row traditional diamond-cut marquee bulbs in warm white, giving a rich, full glow that fills the letter face evenly. The double row configuration is what sets these apart — it creates a much denser, more premium light output compared to a standard single row, and it's particularly effective at the 3ft scale where you need the light to carry across a large venue.

What Made This Bespoke

Every element of this project was made to order:

• Bespoke font — custom letterforms designed for this project, not a standard typeface
• Bespoke colour — exact brand green, matched from client guidelines
• Double row lights — premium bulb layout for maximum impact at scale
• Freestanding steel bases — engineered to stand securely on stage without additional support

From first enquiry to delivery, we handled everything — design, mockups, build, paint, wiring, and setup. The client received a set of letters that looked like they'd always been part of their brand, not something hired in for the night.

The Result

The LEVEL UP letters took centre stage at the event, creating a focal point for the room and a backdrop that guests queued up to photograph. When the house lights dropped, the letters commanded the space — exactly what they were designed to do.

Want something like this for your brand or event? We build bespoke illuminated letters in any word, any colour, and any size. Get in touch to tell us about your project.